The Gran Valparaíso metropolitan area faces challenges in traffic and transportation management due to the expansion of households into outlying areas and, in particular, the flows of traffic into two of its five towns, Valparaiso and Viña del Mar, which remain the primary trade and employment centers in the region. Traffic is also increased by the regular flow of tourists to the resorts of Viña del Mar and the UNESCO World Heritage sites in Valparaiso. The city, in conjunction with the regional government and the Chilean Ministry of Transportation, requested IBM's help in creating a plan to improve mobility in the Gran Valparaíso metropolitan area, including consideration of baseline status, transportation data, information requirements, transportation planning, priorities, IT, instrumentation and analytics.